A BOATING survey developed as a joint venture by the Boating Industries Alliance Australia (BIAA) and the Marina Industries Association (MIA) has been described as the most ambitious Australian recreational boating survey ever undertaken.
The aim of the monthly online diary survey is to quantify the economic scale of recreational boating and to better understand the characteristics, habits and behaviours of recreational boaters. Types of information which will be obtained from the survey include: number of boats, boat characteristics, boating days, trips and locations, spending, special issues and boat owner characteristics.
In launching the national research project MIA President Andrew Chapman indicated the Australian recreational boating industry was most fortunate in having the survey underpinned with the world class technical expertise of the Michigan State University based Recreational Marine Research Centre (RMRC).
“RMRC has already delivered high quality marina industry research for the marina industry in Australia. This wider industry project builds on the relationship with RMRC who are globally recognised for their recreational marine research”.
All boaters are encouraged to be involved in the survey by logging onto the survey registration site at: www.australiaboatingsurvey.com. Once registered, boaties will be emailed and surveyed monthly over a 12 month period.
