Hobie’s Mirage Pro Angler, both a boat and a kayak, was voted the most innovative product at ICAST 2009, taking out the Best of Show award.
ICAST 2009, the International Convention of Allied Sportfishing Trades, is the world’s largest sportfishing tradeshow. The show features over 7,200 representatives from the sportfishing industry, including over 2,200 buyers and over 500 media representatives.
“Each year, I am amazed by the quality of new products that are unveiled at the New Product Showcase and this year was no different,” said Mike Nussman, ASA president and CEO.
Making up a special section of ICAST’s 400,000-square-foot show floor, the New Product Showcase provided special visibility for the industry’s latest innovations in gear and accessories.
Buyers and media representatives judged the products based on their levels of innovation, execution, workmanship and practicality to select Best of Show honours in 17 categories, as well as the overall Best of Show winner.
